如何开始博客:11个专业提示

+$So you've decided to start your own blog. Maybe you want to share your art tips, drum up a bit of interest in your portfolio or share your thoughts and opinions on more than just your Twitter feed. But before you rush into anything, consider this: the web (and in particular the blogosphere) is a crowded place.

+$There are plenty of blogs out there, all clamouring for people's attention, so you'll need to stand out from the crowd if you want to stand a chance of being noticed, and you'll need to stick with it; the best blogs are the ones that are updated regularly. It can be disappointing for readers to realise they've come to the end of your content, as the last time you updated your blog was in 2011.

+$Much like a great设计组合+$, a good blog must be attractive, creative and clever, and it needs to speak to its audience. It needs to tell them why you're different, what you're offering, and why they should take the time to read on. Ready to get going? Here are 11 tips that will get you started and help you take your offering from generic to inspirational, or at least interesting.

01.选择一个博客平台

Ghost platform

+$You're spoilt for choice when it comes to platforms, and most of them are free

+$There are several blogging platforms out there, from Blogger and WordPress to Tumblr, Squarespace and Ghost. Alternatively, if you're feeling bold and know your code, you can create your blog from scratch. Which platform you choose will very much depend on what you're most comfortable using, how involved you want to be with the creation process, and what you plan to put on it.

许多+$web Hosting Services+$offer a trial session so you can make sure they suit you. Alternatively, try one of the many quality免费博客+$sites On Offer.

02.获得一个好的域名

Squarespace

+$Platforms such as Squarespace make it easy to buy a custom URL for your blog

+$Most blogging platforms will set you up on a subdomain by default, but if you want to be taken seriously then you should really buy your own domain name. You'll want something short, memorable and above all easy to spell, and take care when it comes to the top level domain. There are all manner of fancy TLDs available these days such as .blog or .agency, but there's a lot to be said for the classics; if you can get the domain you want with a good old-fashioned .com, then go for it.

03.确定博客的内容

How to start a blog - content

整理你的内容计划,否则你将前往另一个被遗弃的耻辱博客

您想学习如何创建博客,但是您首先知道您想要博客的内容吗?为了博客而博客是没有意义的 - 你很快就会感到无聊,你精心设计的网站很快就会成为流苏的家。

+$Sometimes it is a good idea to grab a notepad and pen before you even start (and if you like your stationery, then check out our post on the+$best notebooks for designers+$). Jot down the types of blog posts you'd like to publish so you always have a reference point you can come back to if the ideas seem to have dried up.

只有这样你才能继续前进 - 你知道如何创建博客,现在是时候设计和填充它了...

04.保持您的博客设计简单

Illdy wordpress theme

+$Free Wordpress themes such as Illdy offer simple design

+$When creating a design blog, it can be tempting to go a little wild. After all, you want your blog to stand out and for people to remember you. How harmful can a rainbow of colours and a plethora of fonts be? The answer is: Very.

+$Keep your blog design simple. Stick to no more than three colours, and three fonts. With fonts; you need a heading, subheading and body copy font. Your main text font can then be enhanced by different weights or attributes, but keep these to a minimum. For more on fonts, see our posts on免费字体字体配对

05.使用对比色

The Fox is Black

The Fox is Black的设计基于简单的黑色和荧光黄色配色方案

不要发疯,并保持简单的配色方案。对比色可以在正确的设计中很好地工作。您的博客具有主要原色,灰色阴影和呼吁行动的颜色,这是一个很好的经验法则。

06.拥抱白色空间

The DesignBridge site

+$The DesignBridge site isn't afraid to make use of white space

在创建设计博客之前寻找灵感时,不要害怕白色空间 - 它可以真正增强您的设计并使其看起来更专业。

+$And don't worry about leaving some parts of the design empty where it warrants it. You should also use white space as borders to help highlight key parts of the blog. Remember, sometimes less really is more.

07.保持您的设计目标

Treehouse blog

网站设计资源Treehouse使用其博客来推广其课程

如果您的博客的目的是获得转换 - 无论是销售,注册还是查询 - 那么其他一切都是第二位的。这意味着您应该创建一个设计博客,其设计考虑了三个方面:

  • 话题:你的博客是关于什么的?
  • 价值主张:是什么让它与众不同?
  • 听众:谁是您的主要目标受众?

要获得转换,您的设计博客需要在设计中采取强有力的号召性用语,包括标题,突出显示的按钮,甚至是箭头。以目标为导向的设计将有助于您的博客转换,并让访问者一次又一次地回来。

08.遵循惯例

Superdream

Superdream使其帖子易于导航

在设计创意时,很容易忘记博客的重要功能。无论您的博客最终看起来如何,请确保您保留博客的主要惯例。

这些包括:

  • 侧边栏
  • 订阅选项
  • 作者归属
  • 搜索栏

这些都使您的设计博客易于导航,这是一个非常重要的功能。保留这些元素将使您的内容易于查找,并使访问者在博客上停留更长时间。总之,所有这些加起来就是一个目标驱动的设计。

+$09. Experiment with your blog

tumblr Radiographista

+$Radiographista's Tumblr blog uses a green overlay to add contrast

+$Although for the most part it's important to follow conventions, that doesn't mean you shouldn't break the rules from time to time.

尝试一些新元素,并尝试颜色,字体和位置。通过混合,您可以为观众创造视觉上令人兴奋的体验。只需确保您的读者始终可以找到您的帖子,以及他们正在寻找的内容。

10.使其响应

How to start a blog - Responsive

使用Google的Resizer等工具测试您的设计

如今,响应式网页设计+$is a prerequisite for any respectable design blog. If possible, work closely with a designer and developer to help produce a design that is both eye-catching and functional. Many of the free blogging platforms also offer responsive designs, and you can always check your design with a tool such asGoogle Resizer

+$11. Promote Your Blog

Sprout Social

+$WIth a tool such as Sprout Social you can get social media analytics that help you understand your audience

+$There is no point in knowing how to start a blog without learning how to promote it too... This is where social media comes into its own. Create Facebook and Twitter pages for your blog, or use existing accounts to shout about it. If you have a lot of images in your blog, why not set up Pinterest and Instagram accounts, too?

+$Most modern blogging platforms such as Squarespace provide integration for everything from Twitter and Instagram to Tumblr and Dribbble, so you can spread the message quickly and effectively. There are also dedicated platforms such as Hootsuite, Buffer and Sprout Social, if you want to manage everything outside your blog.

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