+$Minimalist website design is an under-appreciated art. We've all heard the saying 'Less is more', but it's a principle that's often easier said than done. As progressions in technology open up new possibilities in site design, it becomes more and more difficult to resist adding some fancy flourishes.
+$The minimalist aesthetic is the visual representation of that philosophy. Minimalist sire design uses a lot of white – or at least uniformly coloured – space. But don't confuse uncluttered with boring. You must choose your layouts with care, otherwise your restricted palette of design elements will come across as dull instead of elegant.
+$Below, we've collected our favourite minimalist site designs to inspire you to do more by doing less.
+$Friends, designers and business partners Felix Vorbeck and Johannes Winkler also go by the moniker+$HalloBasis+$. The Dusseldorf design studio takes pride in delivering projects that communicate well on behalf of its clients. ThisWordPress网站+$acts as the studio's online portfolio site, and is a shining example of minimalist website design done differently.
+$The site makes a bold statement with just a few elements, thanks to its oversized aesthetic – which has the added bonus of aiding accessibility. In fact you might be forgiven for thinking the zoom feature of your chosen browser is maxed out, such is the 17.5vw font sizing for 770px min-width headlines. So typographically, it’s big, with the Messina Sans font suiting that chunkiness and ensuring readability. What’s really refreshing is that this applies to both navigational links and the custom GDPR prompts for accepting cookies. It’s also a cinch to toggle between German and English translations using the buttons on the main screen.
+$02. Jazz FM
+$This colourful site for a Bucharest-based radio station does a great job of letting the music speak for itself. At first glance+$Jazz FM Romania通过Anagrama+$, simply invites visitors to stream the live broadcast via a triangular play button that fills half the viewport. We get a logo and a Now Playing track display too, but it’s minimally striking thanks to the black on yellow scheme. This is only the header however and the single, long page structure continues with much more vibrancy to behold – although always with miminalist site design in mind.
+$Most notably, there is a raft of gorgeously ‘jazzy’ SVG illustrations that of course scale with stunning crispness no matter what size your screen is. Typography again goes big, thanks to a sparing economy of text, mostly as heading labels detailing where else Jazz FM can be enjoyed. Other features of interest include a clean and clear seven-day schedule, scrolling FM tuner tickertape and even a jazz festival guide.
+$03. Uber Sign Language
+$In line with its ethos of accessibility, Uber has created a website dedicated to teaching its customers basic sign language, so they can interact with hearing impaired drivers.优步手语+$is a masterclass in design with restraint. It shows users how to sign simple common phrases (yes, no, turn left and so on), or even their name, through simple, shortform videos. There is very little copy, or explanation; the content speaks for itself, proving you don't need clever words to capture an important brand message.
Evoulve+$is a company dedicated to turning emerging technologies into viable products. The site design – the work of design agencyFleava- 具有令人着迷的未来感。屏幕上的元素非常少：简单的文本注释和非常小的导航选项，设置在缓慢旋转的地球和星空的背景下。然而，每一个都精心制作，微妙的CSS动画增强了魔法感，创造了一种发现的气氛。
修补匠+$is a watch brand with a simple concept: customers can choose the face size, strap colour and metal, in any combination. There are no unnecessary features or detailing. The UI for the company's site makes the concept clear; users can easily select their ideal combination from the limited options available.
+$06. Leen Heyne
+$Beside Its Jewellery,Leen Heyne+$'s monochrome logo and company name are the only significant visual elements on its homepage. The surrounding expanse of whitespace makes it a safe bet the user's eyes will be drawn to the products.
+$07. We Ain't Plastic
+$Contrast is another useful visual tactic for keeping minimalist designs interesting. German UX engineer Roland Lösslein's website我们不是塑料+$sets up a stark contrast in size between the central image and the text and icons above.
+$08. Nua Bikes
Nua Bikes+$' site is deceptively minimalist, because there are actually a lot of elements on the screen. However, by condensing the text and maximising the whitespace, the firm is able to draw attention to its product, the bike.
+$Amusing, if possibly inane,Sendamessage.to+$lets people customise messages to friends with a hand gesture. The barren black background adds power to the main image and the bold white letters of the text.
+$The website for triple-Michelin-starred Norwegian restaurantMaaemo+$uses minimalism to create a sense of class. The visual treatment is perfect for storytelling, as the site demonstrates with HD photos of dishes being created.
+$This black-and-white colour scheme and conformity of typography of this promotional site for sci-fi thriller Ex Machina keep the focus on the text – an interactive conversation with the film's star, the AI robot艾娃。
+$Icon Font VendorSymbolset+$attracts attention to the interactive area in the middle of its site by minimising the competing elements and adding a brightly coloured, ever-changing background.