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鸟形鞋包装飞到德国货架上

+$This Gorgeous包装设计+$comes courtesy of design firm+$Gürtlerbachmann GmbH+$. Created to promote the kid's shoe section of department store+$Görtz+$, the team developed five different paper bird sculptures, each with a shoelace through its beak representing a small, colourful worm.

+$Each design represents a German native type of bird, including the tit and blackbird, which children can play with and customers encouraged to collect. The aim of the eye-catching design was to increase customer frequency to the sales area for children's shoes, as well as promote the Görtz store card.

+$These shoelace birds are just brilliant - injecting colour, fun and creativitiy into a customer's shopping experience. We can easily see how adults and kids alike would immediately fall in love with the adorable designs.

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+$Have you seen any inspirational examples of packaging design recently? Let us know in the comments!

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