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25张吸引眼球的传单设计

+$Attention-grabbing flyer designs can change the fortunes of events or products, by making people notice them and building excitement. With more and more media competing for viewers' attention than ever before, it's a real challenge to keep people interested these days.

+$Artwork and printing are important factors to consider, and the overall design – including careful use of colour and字体配对+$– also needs careful attention for it to achieve its purpose. The art of flyer design is a great place to get inspiration. Here are the best examples of flyer design that we've found, to help inspire your next project.

+$01. BE Flyer

Flyer design: Be

+$The patterns work like a magic eye picture, drawing your eye in

+$(Image credit: Joris Rigerl)

+$Patterns draw the eye, and this complicated+$black and mustard design由...制作+$Joris Rigerl+$certainly makes you want to look again. The clever use of pattern in the word "Be" makes the writing just about clear enough to see, but it's necessary to look closer to understand what's written there – like a magic eye picture. This striking example uses the full force of a pattern to attract attention but you could just play with accents instead.

+$02. The Wing Sydney opening

+$Carmen Zeng drew inspiration from origami in this+$flyer design for The Wing+$. The Wing is a US network of community and work spaces specifically for women, and the flyer needed to promote its expansion to Sydney. The flyer design aims to capture the network's ethos of collaboration and inclusivity.

“扭曲褶皱是一个物理隐喻,描绘了Wing的成长,并为设计增添了视觉风格和动感,”Zeng在Behance上解释道。粉红色纸和蓝色墨水的结合与Wing的品牌形象相呼应,强烈的排版与更精致的线条插图形成鲜明对比。

“使用涟漪作为风格装饰会产生一种神秘的情绪,吸引观众的注意力,鼓励他们去寻找The Wing Sydney的开幕活动,”Zeng补充道。传单使用里程表机打印,以提供额外的纹理。

+$03. Prémio Douro Criativo

+$This flyer features double sided printing and clever folding

+$Prémio Douro Criativo is an award celebrating creativity in the Portuguese region of Duoro. With an entire branding scheme centred around the idea of folded paper, it made sense that+$the flyer for the event+$wasn't just a flat sheet. Double-sided printing and clever folding to juxtapose different colours and patterns help this design stand out. The identity for the awards was created by Portuguese studio Lateral in collaboration with designer Nick Öhlo.

+$04. Fiera di Santa Lucia

+$The bright colours capture the festive mood of the event

+$These Eye-grabbing Flyers+$were designed to promote the Fiera di Santa Lucia back in 2016. The street fair includes music, shows, market stalls, artists and artisans, and takes place in Savignano sul Rubicone in Italy. Italian graphic designer Matteo Vandelli worked with Guilia Faini and Luca Sarti to create a bold, distinctive and brightly coloured identity that would capture a festive mood. The trio came up with six different patterns that could be mixed-and-matched across posters, programmes, and of course these flyers.

+$05. Zach Darlington

+$The handmade, retro style catches the eye

+$This Liverpool-based designer has taken things back to basics with+$his Self-promo Flyer+$. We love all the amazing things you can do withPhotoshop CC插画家CCInDesign CC,但有时你无法击败复印机,剪刀,胶水和纯粹的血腥思想的老派组合。扎克达林顿,这个复古拼贴风格的传单,做得很好。

+$06. Konsens #1 Vernissage

由...制作PhilippMöckli与合作Max Frischknecht+$these A7 flyers for Konsens magazine+$really stand out thanks toRisograph打印,它使用类似于丝网印刷中使用的分层技术来生产多色印刷品。

+$07. Keramikdesign Fachklasse

+$The flyer twists out into the show poster

+$These Flyers, 由...制作工作室局对于瑞士伯尔尼设计学院的陶瓷系来说,这是继续奉献的礼物。宣传一个以德语单词'Verzogen'为主题的毕业展览,意思是扭曲,这个引人注目的传单被设计成可以翻转并扭曲成展览海报。

+$08. Kunsthalle Bozen

+$A flyer design that conveys a youthful spirit

Studio Mut+$designed the identity and communication for Kunsthalle Bozen, an art space in Bolzano, Italy, that wants to become a centre for hedonism and beauty. The Italian graphic design studio's identity design conveys this youthful spirit with anti-establishment, Just-Do-It-In-PowerPoint aesthetics and the use of stretched black and white type, as you can see from+$these In-your-face Flyers

+$09. Panama Plus

+$Panama Plus is a subculture festival

+$These Flyers+$are for Panama Plus, which is a subculture festival of art, music, creative performance and writing. Munich-based design bureau Moby Digg, working in collaboration with ZOO, took the vibrancy of the festival as inspiration to create this vivid, colourful artwork. Each piece of material for the show features a circle filled with a different brightly coloured gradient, which is then fed through a glitch generator. The result is a beautiful, eye-catching series of visuals.

+$10. Kari Feinstein's Style Lounge

+$The designer made a selection of options which you can view below

+$Freelance graphic designer and illustrator Eugenia Anselmo used this creative type treatment to produce a+$digital Flyer+$for Kari Feinstein PR. She actually made a selection of options for this brief, each of which is an interesting experiment with the same look and feel. Above you can see the final version of the right – take a look at the fullBehance上的画廊

+$11. Rundgang DMI

+$The flyers had to tie three separate departments together with a single theme

Rundgang DMI是一个展览,汉堡HAW的三个大学系 - 设计,媒体和信息 - 共同展示他们的作品。因此,宣传材料必须以一种将它们捆绑在一起的方式代表每个单独的部门,以明确它是一个单一的节目。别墅+$did a superb job, giving each department its own colour and type, while maintaining a single theme+$across the three flyers

+$12. Général Sherman

+$This flyer fits with the branding of the bar

GénéralSherman是一种特殊的巨型红杉树,位于加利福尼亚州的一个国家公园内,也是加拿大蒙特利尔一家酒吧的名字。设计机构BZOING使用了树的叶子和一些漂亮的传单。它非常适合酒吧的一般品牌,包括树叶,树枝,水果和草药的摄影。

+$13. Joanna Kosinska

+$Kosinka used recycled paper to produce this flyer

+$Joanna Kosinska is a freelance graphic designer based in West Yorkshire who loves creating logos, websites and brochures. To drum up business she created+$this beautiful A3 Z fold flyer+$printed on 350gsm recycled paper. The illustrated cover folds out to reveal a little about herself and her skills, and on the other side is a capsule portfolio featuring a few selected samples of her work.

+$14. Manage Your Day-to-Day

+$The piece folds out into a poster featuring a motivational quote

+$To promote Manage Your Day-to-Day, a 99U book suggesting the way that we work needs to change, Matias Corea, Raewyn Brandon and Jocelyn K. Glei created+$this fold-out flyer/poster+$. "The idea was to create a print piece that would give people a succinct overview of the book, while also giving them something with lasting value," says Brandon.

“因此,这件作品可以折叠出来以创造一种学习这本书的积极体验;然后,当它完全展开时,这件作品就像一张激动人心的报价海报,可以在你的桌子上张贴。”

+$15. Drop Inn Hostel

Flyer design: Drop Inn Hostel

+$This flyer is designed to be handed back for a reduction in room rates

+$This is a simple but brilliant concept for the Drop Inn hostel, based in Singapore. Created by local creative agency Bravo,+$this luxury and stylishly designed O-shaped flyer+$informs each recipient that the hostel has dropped its vital vowel and will therefore reward guests who return them with a discount on room rates.

+$16. CSUS Spring Show

Flyer design: CSUS Spring Show

设计中图标的穿线巧妙地展示了部门之间的艺术方面和连接性

为了在2011年春季推广其学生秀,加州州立大学萨克拉门托委托设计师克里斯汀杰克逊制作这些促销传单。

Flyer design: back of flyer

传单的背面提供了所有必要的活动细节

设计中各种图标的穿线巧妙地展示了图形和室内设计以及摄影部门的艺术方面和连通性。

+$17. Kukuvaja

Flyer design: Kukuvaja flyer

+$A great example of a distinctive design

+$This flyer for Kukuvaja+$was designed by Germany-based artist Alexandra Turban. We love the playful execution, cool colour combinations and distinctive illustration style on show.

+$18. Organic

+$Redburn's work straddles the boundary between fine art and illustration

有机+$is by Tess Redburn. Redburn is a UK-based illustrator with a knack for eye-catching flyer designs. Her colourful, abstract and sometimes surreal illustrations have featured on promo material for festivals, businesses, exhibitions and gigs. Redburn's work straddles the boundary between fine art and illustration, and draws inspiration from Modernism, Art Deco and 20th century artists such as Fernand Léger.

+$19. Muah!

我们喜欢这个传单设计的实验布局

+$This custom typography, silkscreen flyer design+$was printed on limited run in special colour edition in A5 size. We love the experimental layout and the careful selection of colours. It's the work of Czech Republic-based studioAnymade

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